Tawala Supermarket

Challenges

Tawala Supermarket is ramping up its online presence to boost sales. Prioritizing swift website performance, robust data security, and user-friendly features like a store locator, Tawala aims to enhance customer satisfaction. Flexible payment options are also in the pipeline to cater to diverse preferences and maximize sales potential. By focusing on these key areas, Tawala is poised to excel in the digital retail landscape.

Solution

1. Prestashop: Elevating E-Commerce Performance

   At E-Startups Kenya, we’ve tailored a robust solution for Tawala Supermarket’s online platform using PrestaShop. By optimizing website performance and enhancing security measures, we’ve bolstered user trust and improved user experience. With PrestaShop’s scalability and our expertise in architecture optimization, Tawala’s online presence is set to support its growth seamlessly.

2. Cloudflare: Accelerating Performance, Ensuring Security

   Teaming up with Cloudflare, E-Startups Kenya strengthens Tawala Supermarket’s online security and performance. Cloudflare’s robust features elevate website security, defending against cyber threats and ensuring user data protection. With a 99.9% SLA service, Cloudflare assures uninterrupted website access for Tawala’s customers. Moreover, Cloudflare’s content delivery network (CDN) accelerates website loading times, enhancing user experience. Tawala benefits from Cloudflare’s architecture optimization, effectively managing high-volume requests and maintaining website responsiveness during peak traffic. By migrating to Cloudflare’s secure platform, Tawala Supermarket gains enhanced security, improved website performance, and dependable uptime, fostering trust and satisfaction among its customers.

3. Axeptio GDR & CCPA: Upholding Data Privacy Compliance

   E-Startups Kenya has integrated a data privacy compliance module for Tawala Supermarket to enhance customer trust and adhere to regulations like GDPR and LPD. This module ensures secure storage of user consent across stores and languages, providing transparent cookie usage information for customers. Additionally, it optimizes tag management with tracking tools like Google Tag Manager, respecting user consent while enhancing browsing experiences. Tawala customers appreciate the transparent and respectful approach to data privacy, ensuring a reliable and pleasant online interaction.

4. 
   Google Maps: Precision in Locational Services

   E-Startups Kenya has implemented Google Maps integration for Tawala Supermarket to enhance customer experience and streamline store location services. This integration seamlessly incorporates Google Maps’ functionality into Tawala’s platform, allowing customers to easily find store locations and get accurate directions. With Google Maps, Tawala ensures that customers can access reliable store information across various devices and platforms, improving convenience and satisfaction. Customers appreciate the user-friendly interface and efficient navigation provided by Google Maps, enhancing their overall shopping experience with Tawala Supermarket.

5. 
   Aspira: Lipa mdogo mdogo

   At E-Startups Kenya, we’ve implemented a solution that allows Tawala Supermarket customers to shop in installments, revolutionizing their online shopping experience. This flexibility addresses previous limitations, giving customers the freedom to choose payment methods that suit their preferences. By enabling installment payments, we cater to diverse customer needs and potentially boost sales by offering accessible financing options. This implementation empowers Tawala to adapt to changing consumer demands and enhance overall customer satisfaction in the e-commerce landscape.