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In the ever-evolving landscape of online commerce, the role of a witty salesman has transformed into the art of crafting persuasive product descriptions. As brick-and-mortar stores make way for digital platforms, the importance of these descriptions in driving conversions and fostering customer loyalty cannot be overstated. Join us as we explore the essential tips for […]

Embarking on the journey of creating a new website for your business is an exciting endeavor. It’s your chance to showcase your brand’s digital presence and connect with your target audience on a deeper level. However, while focusing on the aesthetics and functionality of your website is important, it’s equally crucial to ensure that your […]

  In the bustling world of e-commerce, your homepage serves as the digital storefront—a gateway enticing visitors to explore and engage with your offerings. Central to this allure is the concept of product visibility, an essential element often underestimated in its impact on online success. Join us as we delve into the significance of homepage […]

In today’s e-commerce landscape, small businesses face numerous challenges, including intense competition and high operational costs. E-Startups Kenya is excited to guide you through setting up your own Open Network for Digital Commerce (ONDC) marketplace—a revolutionary platform tailored for small merchants in Nairobi, aiming to democratize digital commerce.   Understanding ONDC: A Lifeline for Small […]

Welcome to the world of e-commerce, where every click counts. Conversion rates are the lifeblood of online businesses, and today, we’ll explore a crucial factor that often goes unnoticed: shipping costs. Understanding the Crucial Role of Shipping Costs   In the world of online shopping, shipping costs hold tremendous power. They can make or break […]

In the digital age, data privacy compliance is a crucial consideration for businesses operating online. E-Startups Kenya, based in Nairobi, helps in ensuring that websites adhere to international data privacy standards is not just about legal compliance but also about building trust and securing a competitive advantage. This article explores practical steps that Kenyan businesses […]