Diana Atieno, Author at E-Startups Kenya

Transitioning from Magento 1 to Magento 2

Why It’s Essential for Your E-Commerce Success As digital landscapes evolve, so too does the technology that underpins e-commerce platforms. Today, Magento remains a powerhouse for digital commerce, but the shift from Magento 1 to Magento 2 is becoming essential. At E-Startups Kenya, we’re here to explore why upgrading to Magento 2 is critical for […]

June 26, 2024
By Diana Atieno
Consulting

Magento Tutorial for Beginners

Welcome to your beginner’s guide to Magento, brought to you by E-Startups Kenya, your trusted partner in e-commerce solutions in Nairobi. Magento, launched in 2008 by Varien and built on the Zend Framework, is a robust open-source e-commerce platform that offers vast capabilities to manage and scale online stores. Why Choose Magento for Your […]

E-Startups Kenya Forms Strategic Partnership with WebStores Ltd

E-Startups Kenya, a leader in digital commerce and software solutions, is excited to announce a new strategic partnership with WebStores Ltd, a prominent digital marketing agency based in Colorado, USA. Since 1995, WebStores Ltd has excelled in maximizing online sales through advanced digital marketing strategies. Enhancing E-Commerce with Advanced Solutions This partnership is set to […]

Unlocking the Power of Source Code for SEO Success

In the dynamic realm of online visibility, your website’s source code holds the key to unlocking higher rankings and increased traffic. At E-Startups Kenya, your premier IT consultancy firm in Nairobi, Kenya, we understand the critical role that source code plays in optimizing your online presence. Join us as we delve into the essentials […]

Optimize Your PrestaShop Database for Enhanced Performance

Is your PrestaShop store experiencing sluggish performance? It might be time for a database cleanup! As your online store grows, the database accumulates unnecessary data, affecting site speed and user experience. Why Clean Up Your PrestaShop Database? Many PrestaShop sites unknowingly retain outdated, redundant data after upgrades, leading to an overloaded database. This adversely […]

Discover Why Laravel Is the Best PHP Framework for Growing Your Business

Laravel stands out as a leading PHP framework that enhances web development with its flexibility and reliability. At E-Startups Kenya, we recognize its potential to propel your business’s online growth. Let’s explore how Laravel can be the driving force behind your expanding enterprise. Understanding Laravel’s Core Features Laravel simplifies the web development process, making […]

Harness the Potential of HTML Embed Codes in PrestaShop

E-Startups Kenya is here to guide you through the essentials of HTML and how it can revolutionize your PrestaShop online store. Understanding HTML HTML, or Hypertext Markup Language, serves as the backbone of every webpage on the internet. It structures elements like paragraphs, headings, and links, ensuring your website communicates effectively with users. Despite […]

June 26, 2024
By Diana Atieno
Business

Exploring Five Examples of Big Data Application in the E-commerce Industry

The utilization of big data analytics is empowering e-commerce enterprises, including E-Startups Kenya, to maintain a competitive edge within their industry. Nearly all e-commerce ventures rely on insightful data to drive their operational strategies. Data can be sourced from various channels including web server logs, abandoned carts, and transaction records. 1. Logistics and Supply […]

Mastering PrestaShop Site Cloning – E-Startups Kenya Guide

Why Clone Your PrestaShop Site? In the dynamic world of e-commerce, maintaining a flawless online presence is crucial for businesses, especially in locations like Nairobi, Kenya, where the digital landscape is thriving. Picture this scenario: you’ve meticulously crafted the perfect PrestaShop store, but now, it’s time for updates. The thought of potential bugs crashing […]

The Significance of Product Sales Volume and Its Visibility on the Storefront

How Total Number of Units Sold Influence Customers? In the bustling digital landscape of Nairobi, Kenya, where E-Startups Kenya operates as a leading IT consultancy firm, understanding the impact of sales figures on customer behavior is crucial for online businesses. The number of products sold, or total products sold, is a key indicator that […]